Armand "Army" Archerd was a gossip columnist for Variety for over fifty years before retiring his "Just for Variety" column in September 2005. Archerd was hired by Variety to replace columnist Sheilah Graham in 1953. Army Archerd's "Just for Variety" column was a regular and highly popular feature in Daily Variety from 1953 to 2005, breaking countless exclusive stories from even normally press-shy celebs like Marlon Brando. He is known for being fair and quoting people accurately. In November 2005 Archerd began blogging for Variety and is currently at work on a memoir.
In the words of Lee Solters, the public relations executive who represented Frank Sinatra, Barbra Streisand, and Michael Jackson, "[Archerd] is a first-class reporter. Before I give him anything, I ask myself all the questions that (I think) he would ask me; lo and behold, he will ask me other questions that I forget to ask myself. He wants facts, facts, facts. The truth."
Variety, 2017-03-24 17:45:52
On March 21, 1990, Touchstone Pictures previewed “Pretty Woman” at the Avco Westwood near UCLA, two days before its national launch. Variety columnist Army Archerd reported that laughter drowned out much of the dialogue and young Julia Roberts “is headed for heavy stardom.” In retrospect, that seems like a pretty ...
My First Time in Variety: Tippi Hedren
Variety, 2014-12-12 04:57:00
It’s a story that’s become Hollywood legend: Model Tippi Hedren’s life was forever changed when she was cast in Alfred Hitchcock’s “The Birds.” But Variety columnist Army Archerd first reported the news in his column rather banally back in 1962: “Mort Sahl’s gal friend also in the company.” How did ...
Julia Ormond on One of Her First Big Roles and Working With Robert Duvall
Variety, 2014-10-10 17:00:21
Julia Ormond was an actress on the London stage when she auditioned for the HBO movie “Stalin.” She generated enough buzz to land a mention in Army Archerd’s column in Variety — and win the fight for the role she wanted opposite Robert Duvall. How did you get cast? People ...